10 Best Fractional Marketing Agencies You HAVE to Know About | 2024 Update

Curated by: Kacper Staniul

Choosing the right fractional marketing agency or fractional CMO can feel like a daunting task, especially when you're not sure where to start. That's why we've put together a list of the best firms to help you make an informed decision.

We've done the legwork so you don't have to, and we'll guide you through what each agency offers, their strengths, and how they could fit into your business plan. So sit back, grab a cup of coffee, and let's dive into finding the perfect marketing partner for your needs.

Founded year:
2018
Employees:
217
Location:
San Francisco, California, United States

Where do you go if you need the absolute top tech marketing talent?

MarketerHire.

MarketerHire serves as a bridge to the top 1% of freelance marketing professionals, covering every niche from growth marketing and advertising to landing pages, conversion rate optimization, email, content, analytics, and much more.

Each marketer on MarketerHire has been meticulously vetted through a stringent evaluation process, ensuring only those with a proven track record and exceptional expertise make the cut. What's more, they simplify the process by matching you with the ideal candidate.

To offer you a seamless start, MarketerHire also offers a $500 discount on your first hire.

Founded year:
2021
Employees:
2
Location:
Brisbane, Queensland, Australia

JRR Marketing is a specialized fractional marketing agency offering an impressive array of strategic marketing services to businesses in need of high-level marketing expertise without the commitment of a full-time executive hire.

This agency shines in delivering customized marketing solutions designed to align with your business objectives and propel your growth. Whether you're a small business, startup, or an established company looking for fresh marketing insight, JRR Marketing offers a cost-effective alternative to hiring a full-time Chief Marketing Officer.

Their focus is on crafting comprehensive, data-driven strategies that encompass all facets of digital marketing. This includes everything from SEO and content creation to social media management and PPC advertising. The team at JRR Marketing values transparency and collaboration, providing clients with regular updates and performance reports.

Founded year:
2017
Employees:
63
Location:
Philadelphia, Pennsylvania, United States

At CMOx, the team takes a fresh and strategic approach to marketing, focusing on becoming your company's fractional CMO.

This unique angle allows them to dive deep into your business, understanding it from the inside out to devise a tailor-made strategy that hits your targets. Their specializations lie in planning and executing high-impact marketing strategies that involve email marketing, SEO, content creation, social media advertising, and conversion rate optimization.

CMOx isn't for everyone. They specifically partner with established businesses that have already tasted some level of success but are struggling to scale their growth or are feeling overwhelmed by the complexity of modern digital marketing. So if you're an entrepreneur seeking to accelerate your company's growth without the headache of micro-managing every detail of your marketing strategy, CMOx could be just what you're looking for.

Plus, they promise no long-term contracts - only results-focused relationships. This transparency is a refreshing change in the marketing world and truly speaks volumes about their confidence in delivering measurable results.

Founded year:
2010
Employees:
24
Location:
Minneapolis, Minnesota, United States

O8 Agency is a full-service digital marketing agency that specializes in providing businesses with a fractional marketing team.

This approach gives clients access to a team of specialized experts without the commitment of hiring an entire in-house marketing team. They offer services across the digital marketing spectrum, from strategy development and execution, SEO, content creation, social media management, to PPC advertising and analytics.

Their client portfolio includes businesses of all sizes and industries - from tech start-ups to well-established enterprises. Whether you're an e-commerce brand looking to scale or a B2B firm needing to generate more leads, O8's customized solutions are designed to meet your specific goals.

One notable aspect of O8 is their focus on agile methodologies which allow them to quickly adapt strategies based on performance data and market trends.

Founded year:
2016
Employees:
75
Location:
Chicago, Illinois, United States

Digital Authority Partners is a leading agency offering fractional marketing services.

They stand out by creating tailor-made digital strategies that align perfectly with your business goals and foster significant growth. Whether you're a burgeoning startup or an established company looking to invigorate your marketing approach, Digital Authority Partners offers an effective alternative to hiring a full-time in-house team.

Their expertise covers the whole spectrum of digital marketing, including SEO, content creation, social media management, and PPC advertising. They have a knack for blending data-driven strategies with creative thinking to deliver results that exceed expectations.

The team is also big on transparency and regular communication, providing clients with detailed reports and insights on performance metrics.

Founded year:
2017
Employees:
11
Location:
Denver, Colorado, United States

House of Revenue is a trailblazing fractional marketing agency that caters to SMBs seeking a strategic approach to revenue growth.

They're known for their expertise in offering fractional CMO services. This unique approach enables companies to leverage experienced marketing strategy, planning, and execution on a part-time basis, giving businesses the competitive edge they need without breaking the bank.

What sets House of Revenue apart is their integrated approach to marketing and sales. They understand that these two functions are closely intertwined, so they work on aligning both teams towards common goals. They're also firm believers in data-driven decision making and are proficient in using advanced analytics tools to drive their strategies.

With a focus on B2B markets, they've got a track record of success across multiple industries, from tech startups to established manufacturing firms. If you're looking for a savvy, strategic partner who understands the nuances of today's complex business landscape, House of Revenue could be just the ticket.

Founded year:
2023
Employees:
5
Location:
London, England, United Kingdom

VCMO is a UK-based firm that offers fractional marketing services, specifically for small and medium-sized businesses.

What sets them apart is their focus on providing part-time, strategic CMOs to companies that may not need or cannot afford a full-time executive. They're experts in developing robust marketing strategies that align with your business objectives, ensuring that every pound spent brings you closer to your goals.Working across a variety of industries, VCMO helps businesses grow by filling the crucial role of a CMO on an interim basis.

Their team of seasoned marketers provides guidance on brand development, digital marketing strategies, customer acquisition and more. This agency is an excellent choice for businesses that want to leverage high-level marketing expertise without the long-term commitment or hefty price tag typically associated with hiring a full-time CMO. With VCMO, you get the benefit of a senior-level marketer who's familiar with your industry and can hit the ground running. It's an innovative approach to marketing that delivers big results for SMBs.

Founded year:
2017
Employees:
29
Location:
Minneapolis, Minnesota, United States

Authentic Brand is a strategic marketing agency that is reinventing the way businesses approach marketing leadership.

Their client roster includes businesses of all sizes and industries, from ambitious start-ups to established mid-market firms. They take pride in their data-driven approach and ability to create effective marketing strategies tailored specifically for each client's needs and objectives. Their fractional CMO program is especially beneficial for businesses undergoing transition or rapid growth, as it provides them with flexible and scalable leadership resources.

What sets Authentic Brand apart is their unique blend of experienced strategists, collaborative tools, and proven methods. They not only provide strategic guidance but also help build internal marketing capabilities within their clients' teams for long-term success.

Founded year:
2008
Employees:
10
Location:
Reston, Virginia, United States

Ceres Talent is a marketing staffing agency that goes beyond the traditional hiring process. They connect companies with top-notch marketing professionals on a part-time basis, which can be a game-changer for small to mid-size businesses looking for high-level expertise without the full-time commitment.

The agency works with a diverse range of clients from various industries, providing them with access to experienced marketers proficient in strategy development, brand management, content creation, and digital marketing among other skills.

One unique aspect about Ceres Talent is their focus on cultural fit; they prioritize finding professionals who will seamlessly integrate into your existing team. So if you're a business seeking specialized marketing talent or an expert looking for flexible work options, Ceres Talent might be your ideal matchmaker.

Wrapping up + extra tip

Picking the right agency for your needs from our list of the best fractional marketing agencies doesn't have to be a headache. It's all about understanding your business goals, budget, and the specific marketing services you need.

P.S. if have the resources to run your own marketing campaigns, you have to give Scrapbook a try. With 200+ growth tactic ideas for every step of the funnel, you'll never run out of ideas again.
And if you run an agency and would like to be included in this list, you can apply here to get verified.

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Frequently asked questions

What is fractional marketing?

Fractional marketing is a strategic approach where businesses leverage the expertise of seasoned marketing professionals on a part-time or contract basis. This model provides access to high-level marketing talent and strategies without the need for a full-time commitment, making it cost-effective and efficient, particularly for small to mid-sized businesses.

What does a fractional chief marketing officer do?

A Fractional Chief Marketing Officer (CMO), on the other hand, is a top-tier marketing professional who offers their vast knowledge and experience on a part-time basis. They play an integral role in formulating robust marketing strategies, optimizing brand positioning, and driving revenue growth. By bridging gaps in your existing marketing efforts, a fractional CMO brings a fresh perspective and implements proven tactics to enhance your company's market presence and customer engagement.

Where to hire the best fractional marketing consultants?

We recommend MarketerHire and Mayple as these platforms vet and select the talent based on your specific needs.

Where to find fractional chief marketing officer jobs?

You can find a lot of job openings on popular platforms like LinkedIn, Indeed, or Glassdoor. Make sure to optimize your profile to reflect the position you're looking for.