10 Best Shopper Marketing Agencies You HAVE to Know About | 2024 Update

Curated by: Kacper Staniul

Affiliate marketing is a significant acquisition channel in the US ecommerce market, responsible for 16% of all internet orders.

So if you're already in this niche and using Shopper to make referral income, you're on the right track.

However, partnering with the right marketing firm can take your affiliate business to the next level.

Specialized Shopper marketing agencies have insider knowledge gained from working with multiple clients across industries. They can help you optimize your strategies, expand your reach, and ultimately multiply your earnings.

To help you find the right partner, we've compiled a list of the top Shopper marketing firms.

Use this list to create your shortlist and take your affiliate business to new heights.

‍</

Founded year:
1972
Employees:
780
Location:
Southfield, Michigan, United States

The Mars Agency stands out in the marketing world with their distinct shopper-focused approach. They have honed their expertise in creating meaningful consumer connections, and it shows.

From established corporations to burgeoning start-ups, The Mars Agency is passionate about understanding your audience's shopping behavior and turning that knowledge into actionable strategies. Their portfolio spans multiple industries, so whether you're selling skincare or sporting goods, they know how to make your brand resonate.

But what really sets The Mars Agency apart is their commitment to innovation. They're constantly pushing the boundaries of traditional shopper marketing with cutting-edge technology like AI and VR. With The Mars Agency on your side, expect not just a successful marketing campaign but a whole new level of customer engagement and brand loyalty.

Founded year:
Employees:
Location:

Cien Marketing is more than just a shopper marketing agency; they are an innovative force in the retail industry.

Working with a wide range of clients, from small businesses to big-box retailers, Cien Marketing focuses on crafting tailored strategies that turn shoppers into buyers. They have a deep understanding of consumer behavior and leverage this expertise to design engaging in-store experiences and impactful promotions.

What really sets Cien Marketing apart is their data-driven approach. They use cutting-edge analytics tools to track consumer behavior, identify trends, and measure the effectiveness of their campaigns. This allows them to continually optimize their strategies and ensure they're delivering real results for their clients. Whether you're looking to increase foot traffic, boost sales or build brand loyalty, Cien Marketing has the tools and know-how to make it happen.

Founded year:
2018
Employees:
217
Location:
San Francisco, California, United States

Where do you go if you need the absolute top tech marketing talent?

MarketerHire.

MarketerHire serves as a bridge to the top 1% of freelance marketing professionals, covering every niche from growth marketing and advertising to landing pages, conversion rate optimization, email, content, analytics, and much more.

Each marketer on MarketerHire has been meticulously vetted through a stringent evaluation process, ensuring only those with a proven track record and exceptional expertise make the cut. What's more, they simplify the process by matching you with the ideal candidate.

To offer you a seamless start, MarketerHire also offers a $500 discount on your first hire.

Founded year:
2004
Employees:
820
Location:
Chicago, Illinois, United States

Arc Worldwide stands out in the shopper marketing arena with a distinctive approach that combines creative thinking and strategic planning. They understand that today's shoppers are not just consumers, but active participants in the buying process, and they're committed to creating campaigns that resonate with this savvy audience.

They work with a diverse range of clients - from local businesses to global brands - providing services such as digital marketing, experiential events, retail design, and more. What's unique about Arc Worldwide is their belief in the power of "irresistible commerce." This means they don't just want to help you sell more; they want to make your brand so enticing that customers can't resist it.

With an impressive track record and a client list that reads like a 'who's who' of big names, Arc Worldwide is a solid choice for any business seeking an agency that understands the complexities of shopper behavior. Their approach is backed by rigorous data analysis and insightful research, ensuring each campaign is tailor-made to meet the specific needs and goals of your brand.

Founded year:
2012
Employees:
150
Location:
Pleasant Grove, Utah, United States

Disruptive Advertising is a savvy marketing agency that zeroes in on paid search.

Their expertise isn't just limited to running Bing and Google ads; they delve into the data, optimize conversion rates, and ensure your PPC efforts aren't just drawing in traffic but are bringing in leads that convert. It's all about getting the most bang for your buck and Disruptive Advertising is quite adept at that.

Their client roster spans a wide range of industries, from small startups looking to make their mark to established corporations wanting to up their game. This broad perspective gives them an edge - they understand varied market dynamics and are quick to adapt strategies as per the business needs. What's more, they have a knack for clear communication. They don't just hand you dense reports but take time to explain what the numbers mean for your business.

Founded year:
1985
Employees:
740
Location:
Little Rock, Arkansas, United States

Vestcom is a shopper marketing agency that understands the importance of communication in retail spaces. They're all about using the power of data to craft compelling in-store messages that influence shoppers' decisions.

From big-box retailers to smaller specialty stores, Vestcom has got you covered. They offer end-to-end solutions for shelf-edge communications, making sure your brand stands out when it matters most - at the point of decision. What's interesting about Vestcom is their focus on using data to inform design. They'll analyze shopper behavior, market trends, and sales data to create messaging that really hits home.

The unique thing about Vestcom? They take care of everything from design and production to installation and maintenance. That means you can focus on what you do best while they ensure your brand's message is heard loud and clear across retail environments. So if you're looking for a partner who understands how to turn browsers into buyers, Vestcom might just be the agency for you.

Founded year:
1992
Employees:
94
Location:
Plano, Texas, United States

Propac is a shopper marketing agency that truly gets the game.

Their focus is on providing their clients, whether small or big players in the retail industry, with impactful marketing solutions tailored to drive action. With a client list boasting some of the world's biggest brands, Propac has proven they have what it takes to make a difference in today's crowded marketplace.

What makes Propac unique is their PAC process - Planning, Activation, and Conversion. They believe in meticulous planning based on insightful research and analysis. Next comes activation where they use engaging content to stir interest and excitement among potential shoppers. Lastly, conversion focuses on turning these interested consumers into actual buyers through strategic positioning and effective communication. This three-step process ensures that each campaign they work on is as successful as possible in reaching its goals.

Founded year:
2019
Employees:
4
Location:
London, England, United Kingdom

International Shopper Marketing Group isn't your typical marketing agency. They are dedicated specialists in the field of shopper marketing, honing in on understanding and influencing consumer buying behavior.

Working with both national and international brands, this agency takes a global approach to marketing strategy. Their aim is to understand how consumers make purchase decisions and then tailor strategies to guide those decisions favorably towards their clients' products or services.

What makes International Shopper Marketing Group stand out is their deep dive into cultural nuances and market-specific consumer behaviors. They work hand-in-hand with their clients to craft custom solutions that are not only creative but also effective in driving sales. Whether you're an emerging brand trying to gain traction or an established player looking for innovative ways to increase market share, they've got the expertise and global perspective you need.

Founded year:
1997
Employees:
290
Location:
Springdale, Arkansas, United States

Saatchi & Saatchi X is more than just a marketing agency - they're your trusted partners in driving consumer engagement and transforming shopping experiences.

With a focus on shopper marketing, Saatchi & Saatchi X specializes in understanding the customer journey from the initial spark of interest to the final purchase. They cater to a wide range of clients, from start-ups to multinational corporations, providing tailored solutions that elevate their brand presence in the marketplace.

What sets Saatchi & Saatchi X apart is their commitment to innovation and creativity. They don't just follow trends - they set them. They take pride in delivering groundbreaking strategies that captivate consumers and influence their buying decisions. With an eye for detail and a passion for results, they continuously push the boundaries of what's possible in shopper marketing.

Founded year:
1891
Employees:
2200
Location:
New York, New York, United States

BBDO Worldwide is a powerhouse in the world of shopper marketing, committed to helping brands make their mark in an increasingly crowded marketplace.

Whether you're a small local business or a multinational corporation, BBDO's expert team is adept at crafting tailor-made strategies that truly resonate with your target audience. They specialize in creating memorable campaigns that not only increase visibility but also drive customer engagement and loyalty. Their clientele spans across diverse sectors, including consumer goods, healthcare, technology, and financial services.

What really makes BBDO stand out is their focus on the 'big idea.' They don't just churn out cookie-cutter campaigns; they take the time to understand your brand and its unique story. From there, they'll craft an innovative strategy designed to make your brand impossible to ignore. Plus, they have a proven track record of delivering measurable results - so you can rest assured knowing your investment will pay off.

Founded year:
2013
Employees:
6
Location:
Charlotte, North Carolina, United States

Theory House is a shopper marketing agency that knows how to get your brand into the minds and baskets of consumers. They've got the experience, insight, and creative juice to drive consumer action.

Their expertise lies in understanding the shopper's journey - from initial awareness all the way through to purchase. Theory House has worked with an impressive range of clients, from start-ups looking to make their mark, to well-established brands seeking innovative ways to keep their customers engaged.

What makes Theory House stand out is their strategic approach to each project. They dive deep into your brand's unique selling points and use these insights to develop targeted campaigns that resonate with shoppers. Their team are experts at leveraging retail partnerships, creating engaging in-store experiences, and optimizing digital touchpoints. So whether you're launching a new product or trying to increase loyalty for an existing one, Theory House can help you achieve your goals.

Wrapping up + extra tip

In wrapping up, it's clear that these top-notch shopper marketing agencies can supercharge your business growth. They bring to the table innovative strategies, years of experience, and a knack for understanding what truly drives consumers. Picking the right one is about aligning their strengths with your unique business goals.

Remember, great marketing isn't just about reaching more people; it's about reaching the right people in the most effective way. The best shopper marketing agency for you will understand this. So, take your time, do your homework, and choose wisely. Your business deserves nothing less.

P.S. if have the resources to run your own marketing campaigns, you have to give Scrapbook a try. With 200+ growth tactic ideas for every step of the funnel, you'll never run out of ideas again.
And if you run an agency and would like to be included in this list, you can apply here to get verified.

You'll like these resources too:

The no BS guide to hiring a marketing agency
The complete 96-point SaaS landing page optimization checklist
SaaS headline formulas that convert like crazy
DTC landing page swipe file (300+ LP examples)